University Library: MBA Student Research Guide: Market and Consumer Research

Consumer Behavior

Library Databases - Consumer

Mintel Reports
Provides access to U.S. market intelligence, segmentation, and forecasts in report format.
Statista
Statista delivers statistical information on economics, media, politics, and much more. Information is provided in various formats, including spreadsheets, documents, graphs, charts, and infographics.

Internet Sources

Bureau of Labor Statistics- Industries at a Glance
Covers more than 100 industries and includes snapshots of workforce data, earnings, hours workplace trends, more.
Bureau of Transportation Statistics
Consumer Expenditure Survey
Information on the buying habits of American consumers, including data on expenditures, income, family unit characteristics.
Florida Statistical Abstract
Includes links to Consumer Sentiment reports and state population studies.
U.S. Census-QuickFacts
Quick access to selected census statistics that can be downloaded into an EXCEL spreadsheet.

Historical Census

Library Databases

Statistical Sources - Library databases

Statista
Statista delivers statistical information on economics, media, politics, and much more. Information is provided in various formats, including spreadsheets, documents, graphs, charts, and infographics.
Statistical Abstract of the United States (ProQuest)
A comprehensive collection of statistics on the social, political, and economic conditions of the United States. This database includes all editions of the Statistical Abstract, from 1878 to the current year.