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Business Analytics

Library resources and credible Internet sites for Business research

Schedule a Virtual Research Consultation

Virtual and In-person Office Hours

  • Use the consultation request form (located on the Ask Us page) to schedule a research consultation with the librarian. You may reserve either a virtual or in-person appointment.
  • Once a date and time has been established, the librarian will send you a meeting link/invitation for a virtual meeting or provide directions to her office.
  • Consultations may be scheduled Monday-Friday, 8am-4pm. 

 

Know Your Information!

Be a Savvy Information Consumer

It may seem that there is just too much available information--both free stuff found on the Internet and library resources.  Some of it is easily accessible, sometimes not so much. But when you find good information, how do you know it's credible, that is, how do you know you can trust it?  

  • Library resources are safe sources of information.  Databases include scholarly journal articles, newspapers, magazines, reports, and other formats, all of which have been evaluated by librarians or other information professionals.
  • Information from the Internet, on the other hand, should be closely scrutinized before you use it.  

What to look for?  

Evaluating Information Found on the Web can help you evaluate sources. Consider these criteria:

  • Currency - how old is the information? If it's too old, it may no longer be true or factual.
  • Relevance - how important is the information for your needs? Does it really address your topic?
  • Authority - where did the information come from? Did the author or creator include their credentials?
  • Accuracy - how reliable, truthful, and correct is the information? Can you locate additional resources that confirm or support the information?
  • Purpose - why does this information exist?  Is it to teach, sell, entertain, or persuade?

If you are uncertain about any of these criteria, feel free to contact the librarian.

LCOB Writing Guidelines

 

From the Lutgert College of Business (LCOB) Writing Guidelines...

"In the workplace you are expected to write clearly and coherently.  The Lutgert College of Business faculty expect college-level writing on all assignments..."

Use this document to understand LCOB writing expectations and use it as a guide for completing your assignments. Pay special attention to the sample formats.