Try searching these databases for marketing information:
test of more info for database landing page
Some terms that might be useful:
market segmentation
consumer behavior
target market
purchasing power
consumer spending
AND/OR - adding more terms will further define your search, but remember, the more precise your search, the fewer results
age groups
generation X
generation Y
generation Z
baby boomer
generation
AND/OR
culture
lifestyle
social
The use of quotation marks ("") in a search ("market segmentation", for example) tells the database to search the exact phrase.
The use of the asterisk (*) in a search (market*, for example) tells the database to search for variations of the word - market, marketing, markets.
Library Databases where you will find country profiles:
You may also want to look at other business databases.
A comprehensive business database providing full-text access to scholar journal, newspapers, books, conference papers, industry profiles, more dating from 1923 to the present.
test of more info for database landing page
Internet Sources for country profiles:
Internet Sources for Trade Information:
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