Zotero displays an icon in the upper right corner of the tool bar. For example, if you are looking at the results of in Internet search:
Browser icon.
Internet search results.
Google Scholar or Database search results
Import book citations from the library catalog:
You can add to your library directly from within Zotero with the ISBN, DOI, or other Bibcode by selecting the magic wand icon. Paste the DOI into the box and select "Search". If found, Zotero automatically adds the item to your library.